Archive for category usability

How NOT to Use Coupons

Red Robin sent my sister a great coupon offer today. The only problem is…”Photocopied, Internet-printed, altered or purchased offers are not valid” The coupon also says, “Print and bring in this email for $8 off” So, if I can’t Internet-print the coupon but I have to print the coupon, what do I do?

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Talking-Head Video Is Boring [To Watch] Online; Users may still listen

I recently read Jakob’s Nielsen’s Alertbox article from Dec. 5, 2005 titled Talking-Head Video Is Boring Online and I started to think about how I watch/listen to video online. Looking at his eye-tracking screenshots and the accompanying video, we see that users do not spend all their time fixated on the video. There is equal [...]

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